This past week, Adobe released their annual Digital Index Travel Report, which analyzes an overwhelming 15 billion visits to major U.S. travel, airline, and hotel sites between 2013 and 2015, producing some great observations about what is going on in the travel industry.
This past year, one in five travel bookings was done on mobile, which was up six percent from the previous year. This year travelers are expected to spend close to $65 billion on travel, up about seven percent from the year prior.
Some other interesting take-aways from the report include:
• Flight prices are down four percent year-over-year for first four months of 2015.
• Hotel prices are up five percent year-over-year for first four months of 2015.